Category Archives: Digital Marketing

Why Facebook Product Ads is a Phenomenon Tool for Online Marketing?

By | Digital Marketing, Facebook, Social media | No Comments

Facebook has recently announced that the advertisers now can take the advantage of its new dynamic product ads. This is a great advantage for the advertisers as this allows retailers to submit their products in a feed format that would be displayed within the Facebook newsfeed as well as in the right hand column ad space. Another benefit of this Product ad is that it is automatically compatible for mobile devices too.

Why Facebook Dynamic Products Ads are Important?

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Facebook dynamic product ad is a great way to take retargeting to a new level. The same can be possible due to Facebook’s extensive consumer data, advanced targeting capabilities, and ability to tie sales to computer and mobile devices. With Facebook product ads, retailers may not see as many impressions as well as visitors compared to other re targeting platforms. What Facebook offers you is the advantage to having better data. You can even improve the target by improving click-through rates and conversion rates.

Advantages from Facebook Data and Targeting:

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As far as the audience information is concerned, Facebook offers a wealth of data about all types of shoppers as well as their interests. Since Facebook is partnered with so many online and offline data partnerships, advertisers can not only target consumers based on interests and likes. But they can even target on site behavior, app interaction, and in-store purchase behavior. Literally, Facebook Dynamic product ads are actually a great way of incorporating improvements to custom audiences.

Setting Up Facebook Product Ads:

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Setting up Facebook product ads is very easy. You just need to upload your product catalog, create product feed or the list of products that you want to advertise. Once you are done, you need to set up your custom audience pixel. It is important to use a dynamic ad template that will use your product.

Automated Lead Generation Tool – Is It a Great Tool to Increase Twitter Followers?

By | Digital Marketing, Social media, Twitter follow | No Comments

Social media is a huge platform where people meet new people, talk to people, make friends, and even promote businesses and brands. One of the most important challenges people face on different social media platforms is to grow followers and improve engagements. Twitter, being one of the gigantic social media platforms, is a great source of traffic and engagement. You might be wondering watching others improving a lot of followers and trying to figure out a suitable but safe way to improve your Twitter following.

The Twitter Power:

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Twitter has the potential to drive massive traffic to your business website/ blog, get more eyeballs on your business concept, promote your brand, and increase your influence on the social media platform. Twitter also lets you connect with other users from deep connections that will be beneficial to your business in huge way. As Twitter is continuing to grow at the rate of 135,000 users each day, the possibilities are endless. All you need is the perfect strategy to improve your followers as well as engagement.

Automated Lead Generation Tool:

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Luckily, there are many different tools available to conduct an effective strategy to grow your influence and followers in Twitter. Twitter automated lead generation tool is such a way that helps you to identify your target audience. It is a great tool that actually allows users to connect with more people, quality leads, in a faster way that you can imagine. Automated lead generation tool will help you grow your own Twitter network in order to form relationships with numerous users and increase your followers the same way bloggers do.

How to Increase Twitter Following with Lead Generation Tool:

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Rule #1: Know your target audience and focus on them to build metrics and set goals for performance. This is vital since it determines the potential your leads have to become genuine customers.

Rule #2: The automated lead generation tool can send you a bunch of followers in no time. However, it is important for you to check whether they are the right match that could become your customers. If yes, then you need to introduce your brand by re-tweeting and following back them. You can even send them direct message if required.

Rule #3: You can grow relationship with the followers by sending them personal and qualifying direct message. You can even run an A/B test to check which message works the best.

Rule #4: When you have grown a relationship with the leads you can let your target audience know how you value them. Make sure you continue to engage them in more tweets and conversations.